Marketing

Social Media Marketing Strategies to Expand Your Business Online in 2023

The newest trend in online marketing and marketing overall is social media marketing. Social media platforms are at an all-time boom and have millions of monthly active users worldwide.  Social media marketing means endorsing, advertising, and virtually displaying products and insights into services through various social media platforms such as Facebook, Instagram, Twitter, etc. It …

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Social Media Marketing Strategies

What are the Big Benefits of Having a Career in Digital Marketing

Introduction The field of digital marketing is growing rapidly as more and more companies are turning to the internet to promote their products and services. With this growth comes an increasing demand for qualified digital marketing professionals. A career in digital marketing can offer many benefits, including a high salary, job satisfaction, and the opportunity …

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career in digital marketing

How AI-Powered Tools Will Change The Future Of Digital Marketing

AI-powered software is transforming the way that content is created, and it may soon be threatening the effectiveness of current copywriters. However, this advancement in technology could also mean that AI-Powered Tools can offer much more than just automation. What is Artificial Intelligence? AI is the ability of machines to perform tasks that would require …

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How AI-Powered Tools Will Change The Future Of Digital Marketing

4 Essential Components of a Highly Converting Sales Funnel

To succeed, an online business must turn virtual window shoppers into customers. To succeed, an online business must turn virtual window shoppers into customers. Whether you’re a newly starting online business, or you’ve been on the market for a while already, you should always find ways to keep developing your knowledge and skills. This can …

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How Nigerians Can Sell to an International Audience Especially Ghanaians and other Neighbouring Countries.

This article was inspired by Chioma Ifeanyi-Eze of AccountingHub.ng Chioma made a post about selling to Ghanaians and I commented that I have been selling to Ghanaians and other international audiences. Surprisingly, my comment got the attention of many people who wanted me to show them how to sell or how I’m selling to Ghanaians …

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How-to-sell-to-international-audience

Why Flyers Are Still an Effective Marketing Tool in 2021

In the digital age, businesses are trending toward online marketing as well as radio and television ads. After all, it makes sense to take your marketing and advertising campaigns to where your target audience members are most likely to see them. That’s certainly an effective policy to follow, and the majority of companies are investing …

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marketing and advertising

Organic SEO Essentials: 8 Tips for Writing the Perfect Content For Your Cleaning Business

Cleaning business owners must follow vital SEO practices. When writing content, they must follow better strategies for increasing web traffic. Search engine optimization improves the visibility of the website and makes it easier for viewers to find the company. However, creating content can become tricky for some businesses. 1. Use the Best Search Engine Terms …

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Search Engine Optimization SEO

New to Facebook Ads? Start Here!

From big corporations like Coca-Cola to a local candy shop, marketing is essential to a business’s success. Marketing can be anything from a billboard sign to an ad in a newspaper, but with modern communication and technology comes new modern advertisements. The process by which businesses do this can vary from platform to platform, but …

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10 Ways to Promote Your Small Business in Nigeria

Starting a business is thrilling, especially if you’ve been dreaming of being self-reliant. However, your dream of success will only be a fairytale without imploring diverse ways to promote your small business in Nigeria. If you’re still new in the marketplace, it makes sense that you will need a way to market your goods and …

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However, your dream of success will only be a fairytale without imploring diverse ways to promote your small business in Nigeria.

Traffic Is King: 5 Ways to Increase Search Engine Visibility

Today, most purchases begin online. Even if they eventually occur at a brick-and-mortar location, consumers are going to research what they want to buy first. This is going to give them an idea of what they want to purchase, what is available, and other essential information. For this reason, you want to have the very …

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Search Engine Optimization SEO
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